I targeted TMA Direct for last week’s value proposition. TMA Direct specializes in organizing a business’ data, database management systems, and marketing. Some of their clients are well-known conservatives and political organizations.
I decided to create a value proposition for TMA Direct because I have a common background. I’ve taken a database management systems class so I have a taste of what it’s like. I’m also involved with grassroots libertarians and I have many connections within libertarian organizations.
For this value proposition, I created a tutorial about the inbound leads sales process. This tutorial is for employees who already talked to an interested customer who is currently exploring their options.
HubSpot has a list of questions to ask and I’ve taken their certification course on inbound sales, which has helped me create this tutorial.
The link to the slides can be found here.